Art / Culture / Trend / Creativity

The logo design was inspired by the names of the founders of ACTC. Using the Chinese character of “鐵” and “楠” to create a logotype. As the meaning of these two Chinese characters are iron and nanmu (a kind of wood species used for building) respectively, we think they can also symbolize two different perspectives and strengths on culture. Two powers are combining to be a bridge to connect every new way of thinking and creativity of culture.
Year: 2017
Client: ACTC
AD: Lance Wei
Designer: Hio-Cheng Choi
Senior Producer: Chiaying Tsai
Project Manager: Sandy Wang

*The information on the business card is false.